Submitted by Adriana Avila on Fri, 03/24/2006 - 4:21pm.
First, let me apologize for being absent over the past couple of weeks. It has been a busy, busy time here at the festival. Our season was just announced this week, which you can view online now.
For the first time ever, you can listen to audio tracks and download podcasts on iTunes. The music coincides with a calendar date and gives an audio example of what you will hear at that particular concert. Plus it gives some background information on the composer, the piece and the performers.
It’s a really unique way to present the season, I think. Hopefully, this will take some of the mystery and fear away from those new to classical music and encourage them up to experience it live.
Individual tracks are available on certain calendar dates as well. So browse around and take a listen to some or all of the clips.
In addition to the podcasting, we are using a very popular online music community website called www.myspace.com to promote our concert series. You can see our page here. Is anyone else using this or another related service?
Our page is fairly new and it takes some time to build a network of “friends,” but I think it’s a good way to attract a young audience. It’s a free service and you have total control over the content. Plus, you can post bulletins to alert those in your network about upcoming shows and events.
These are just a couple of ways to put a fresh spin on classical music and present it to a new generation. I think it’s important to keep up with the trends in technology and explore different ways to use them in promoting our organizations. I would love to hear what you think about these two new features.
For the first time ever, you can listen to audio tracks and download podcasts on iTunes. The music coincides with a calendar date and gives an audio example of what you will hear at that particular concert. Plus it gives some background information on the composer, the piece and the performers.
It’s a really unique way to present the season, I think. Hopefully, this will take some of the mystery and fear away from those new to classical music and encourage them up to experience it live.
Individual tracks are available on certain calendar dates as well. So browse around and take a listen to some or all of the clips.
In addition to the podcasting, we are using a very popular online music community website called www.myspace.com to promote our concert series. You can see our page here. Is anyone else using this or another related service?
Our page is fairly new and it takes some time to build a network of “friends,” but I think it’s a good way to attract a young audience. It’s a free service and you have total control over the content. Plus, you can post bulletins to alert those in your network about upcoming shows and events.
These are just a couple of ways to put a fresh spin on classical music and present it to a new generation. I think it’s important to keep up with the trends in technology and explore different ways to use them in promoting our organizations. I would love to hear what you think about these two new features.
*****
I just found this article on Yahoo that discusses how live classical recordings are becoming more readily available online. It's an attempt to revive interest in classical music and attract new listeners. It's perfect timing.
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